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Pop rocker Avril Lavigne is the latest celebrity to get hit with the fragrance line bug. WWD is reporting that the Canadian singer has made a licensing deal with Procter & Gamble Prestige Products to launch her very first scent in 2009. Avril said that she was very pleased “to be working with Procter & Gamble on releasing my first fragrance. Creating this fragrance is a fun process and I am looking forward to sharing it with everyone.” Heike Hindenlang, the global marketing director for the company said “Young teenage girls really aspire to Avril and love everything about her. We think we can reach out to new consumers with her scents. It’s about finding which brands appeal to young consumers and [which] fashion and celebrities are resonant with them.” Newsflash: people hate her.

Avril Lavigne wants to become a magazine editor.

The ‘Girlfriend’ singer is keen to branch out beyond the music industry and try her hand at running a celebrity publication, but insists she will only focus on optimistic stories.

She said: “I would make it completely positive. There’s so much negativity in the world right now. I’d pick up the big stories, but they’d have to be positive.”

This isn’t the first time Avril has expressed an interest in other careers. Last month, the singer unveiled her new clothing line - Abbey Dawn. The range, which includes hooded tops, jeans and T-shirts, will go on sale in the US in July.

The 23-year-old singer is also planning to release her own range of beauty products. Avril applied for a patent for the line which is set to include “fragrances and perfume, aftershave, bath soap, shower gel, bath crystals, body lotion, body cream, hand lotion and talc.”

When you can’t sell concert tickets, sell clothes instead. According to USA Today, Avril Lavigne is teaming up with retailer Kohl’s to launch her own clothing line in July. The juniors’ collection named ‘Abbey Dawn’, after Avril’s childhood nickname, will feature “a lot of hot pinks and blacks and stars and purple and zebra. Basically, everything I wear. I have a very particular style. I want it to be available to a lot of girls, and I want it to be affordable. I walked through (a Los Angeles) Kohl’s the other day and said, ‘Oh, when my line is here it’s totally going to stand out.” Pieces from the line will range from $24 to $48.